Businesses start off with A Private Share Option. To gain more exposure, a business, mostly large corporations will go public. However, in recent years, markets have entered more times than not into what is called ‘Market Flux’, when markets become unstable and fluctuate. This instability is a result of a lack of confidence which has many investors leaving their money on the sidelines. The Private Share Option removes that instability and restores investor confidence, knowing that their share investment will only increase in value.